Check out materials from our first Begins with Home briefing to get our latest annual narrative research and dive deep into the strategic approach behind this newly launched public information campaign.
We’re thrilled to have launched Begins with Home, our new year-long campaign to unlock a Bay Area future where no one is left behind. We virtually hosted our first look into this campaign for the Shift the Bay network because it’s time for you to join us!
We dug into the research and strategic approach behind the campaign, exploring its design to build the public support we need for affordable housing solutions. In addition to a presentation from EMC Research about our latest housing narrative polling, this briefing identified ways you and your organization can get involved with the campaign over the next year and what to expect from us in coming months.